About First Equity Funding

A 360-Degree View of the Real Estate Investment Industry




Our Mission

What Makes Us Different

To provide Best In Class service in an efficient, timely, and professional manner with a highly motivated, experienced team in an employee-friendly environment. Driven to be recognized as a leader in our industry and respected by our clients, business partners, and competition.

– Mark Presto

Our History

The First Equity “brand” began in 2004 with the creation of First Equity Mortgage. Its purpose was to provide borrowers with conventional loans for owner-occupied properties.

In 2008, Christian Pepe, Owner/Manager of First Equity Mortgage partnered with, financial executive, John Child to create First Equity Capital, LLC. First Equity Capital was established to invest in non-performing residential whole loans (NPLs) during the subprime mortgage crisis. To date, John and Christian have completed over 50 real estate investment projects through First Equity Capital and various other entities. These projects have scopes of work ranging from light rehab to ground-up construction.

After operating in the real estate and finance industries for over 10 years as lenders and investors, John and Christian identified an opportunity to enter the construction space. In 2015, they created First Equity Homes, LLC. First Equity Homes is a fully insured, licensed, and registered general contractor and new home builder.

In 2016 First Equity Funding, LP was established to provide private money loans for non-owner-occupied investment properties. First Equity Funding specializes in lending to residential real estate investors that are either buying to fix and sell or buying to hold and rent. The principal’s extensive experience in lending, loan workouts, real estate investing, and residential home construction gives them a 360-degree view of the real estate investment industry and allows them to deliver top-tier service to their borrowers.


Get To Know Us

Christian Pepe | First Equity Funding | Managing Partner

Christian Pepe

Managing Partner

Christian Pepe began what would eventually become First Equity Funding in 2004 with his conventional lending company, First Equity Mortgage. Christian has an extensive background in all aspects of residential and commercial mortgage lending and has a comprehensive understanding of underwriting guidelines including FHA, VA, and Fannie Mae with a specialized focus in renovation and construction lending.

John Child | First Equity Funding | Managing Partner

John Child

Managing Partner
John Child has served as Managing Partner for First Equity Group and its subsidiary companies since 2008. He is an experienced financial executive with over 25 years in investment banking and real estate finance. Prior to joining First Equity, John was an Executive Director in equity derivative sales at Morgan Stanley. John has experience in sales trading equity, credit default swaps, equity options, and corporate debt. He is a licensed real estate salesperson and title insurance producer.


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Mark Presto | First Equity Funding | Director of Finance

Mark Presto

Director of Finance
Mark Presto joined First Equity as Director of Finance in 2016. Prior to First Equity, he served as COO/CFO and Managing Member of DPT Capital Management in Princeton, NJ. Mark also served as Treasurer of Caxton Associates. In addition to treasury responsibilities, he was responsible for broker relations, finance and assisted in accounting, operations and investor relations. Prior to Caxton, he was Vice President and Treasurer of GAF Corporation and its operating companies. He started at GAF in 1979 as an internal auditor and held increasingly responsible management positions in accounting, finance, treasury, and portfolio management. Mr. Presto received a B.S. degree in accounting and an M.B.A. in finance from Fairleigh Dickinson University and obtained his Certified Public Accountant certification in 1986.
Anthony Palmiotto | First Equity Funding | VP of Lending


VP of Lending

Anthony Palmiotto is Vice President of Lending with First Equity Funding. He specializes in the origination of investment real estate loans for fix & flips, rental properties, and new construction for single and multifamily properties. He is also a Managing Partner of Odyssey Real Estate Group, an investment real estate firm that owns and manages multifamily properties. Lastly, he maintains an active real estate license with a focus on investment sales of large multifamily properties throughout Philadelphia and New Jersey. Anthony is a graduate of The College of New Jersey where he played baseball and graduated with a degree in Business Administration.

Cory Anderson | First Equity Funding | VP of Sales


VP of Sales

Cory J. Anderson is the VP of Sales at First Equity Funding. Cory comes from a sales & engineering background prior to working with First Equity Funding. Currently, he specializes in originating real estate loans for both short-term and long-term investment properties. Cory is also a real estate investor and professional, holding an active NJ Real Estate License. He primarily focuses his efforts in the tri-state area where he has originated millions of dollars in loans and is actively looking for his own investments.

Get To Know Us

We're Just as Excited to meet You

First Equity Funding is a privately funded, asset-based real estate investment lender offering Fix and Flip, Rental (DSCR), and New Construction loan programs in over 40 states throughout the US.